Overview:

Overview: The goal of the website is to provide information about Pepys Court, a luxury retirement community in London. The website should showcase the community's amenities, services, and lifestyle, as well as provide information about the location and the surrounding area.

Target audience:

The website should primarily target retirees and their families who are interested in moving into a luxury retirement community in London. It should also be accessible and easy to understand for potential investors and other interested parties.

Design:

The website should have a high-end, sophisticated design that reflects the luxury and exclusivity of Pepys Court. The design should be visually appealing and easy to navigate, with clear calls to action and a user-friendly interface. The color scheme should be consistent with the community's branding, which includes shades of blue and white.